Greggs and Fenwick team up for posh pop-up on the Toon

Bakery chain Greggs is making its first foray into ‘fine dining’ with a Parisian-inspired Christmas pop-up co-hosted by department store Fenwick in Newcastle, the city where both are based.

Bistro Greggs, which opens today, is serving staples such as the chain’s famous sausage rolls paired with fancier sides such as truffled dauphinoise potatoes, chicory and pear salad and pickled walnut ketchup. White tablecloths and silver-service cloches complete the makeover.

Fenwick was founded in Newcastle in 1882 and today has nine branches across the UK, most famously in London’s Bond Street. Greggs followed in 1939 but in recent years a switch of focus to ‘food on the go’ rather than traditional bread baking has proved enormously successful, and it now has more than 2,000 outlets.

Hannah Squirrell, Greggs’ customer director, says: “Showcasing popular favourites across our menu, we’ve created an accessible menu featuring eloquent dishes with a Parisian twist, elevated through Fenwick’s gastronomic excellence and expertise.”

Fenwick’s strategic partnerships director Leo Fenwick adds: “Fenwick and Greggs are two brands at the heart of the local community with a commitment to doing good and we are thrilled to be partnering with a much-loved brand, bringing a unique and delicious twist to the everyday Greggs experience at Fenwick.

The bistro is open until New Year’s Eve, with 80 covers bookable in advance and others reserved for walk-ins.

Share this article: